![]() ![]() However, at Shrinivas Sugandhalaya, LLP, the ancient tradition of hand-rolled Agarbatti still continues because of the expertise of their skilled workers in this field. The present scenario is that due to lack of labor many manufacturers are switching from hand rolled to a machine-made Agarbatti. It is believed that the aroma of Satya Sai Baba Nagchampa has a healing power that has a soothing effect on the mind and helps in better concentration in meditation process thereby creating an atmosphere of sacrificing oneself for society. Satya incense carry the essence of naturally harvested ingredients, pleasant fragrance which leads to a lovely atmosphere irrespective of whether it is home, office or worship spot. After undergoing all these processes, the end result is the final and finished product namely the Agarbatti. Then the Agarbatti is sent for quality checking and finally for packing purposes. In order to obtain the desired smooth and even stick, the agarbatti is rolled on the table an extra two or three times. Persons who are entrusted with the job of rolling the paste on the stick sit cross-legged and have a low table in front of them. The dough is hand-rolled on bamboo sticks. The dough is a culmination of a special adhesive and fine powdered natural aromatic ingredients like herbs, spices, flowers, etc. On the contrary, the masala method comprises of preparation of the dough according to the ancient method. (1) dip method (2) masala method -The former involves a procedure of making a dough or atta which is rolled into sticks, dried, and then dipped into fragrance oil. There are two processes of making Agarbatti. the hand-rolled Agarbatti which is exported to many countries in huge quantities. It is very interesting to note that in spite of India’s numerous technological developments, even today Agarbattis are made in the traditional way i.e. The sweet and soothing fragrance of Agarbatti purifies the surroundings and creates a holy atmosphere for meditation and prayer. Burning Agarbatti refreshes one’s heart and mind. She is a young, dynamic & creative individual who has introduced a lot of lifestyle products into the market.Īgarbatti has been used throughout the world for a variety of reasons. Roma Setty finished her Master’s in International Business from Nottingham Trent University, Nottingham, UK. Roma Setty, granddaughter of late Shri K N Satyam Setty. supplied by Saroma Lifestyle Studio spearheaded by Ms. The company has also made a foothold in a niche market by supplying a wide range of lifestyle products like body oils, candles, car fresheners, fragrance oils, massage candles, car fresheners, room fresheners, sachets, etc. The Company has seen exponential growth over the years whereby venturing to develop a wider & more customized range of agarbatties ( Incense), Dhoop Cones, and Dhoop sticks. The company’s state of art research lab keeps developing new products whereby the die-hard fans continuously get treated with an array of outstanding & innovative fragrances. Our Masala agarbatti products are under IFRA and Reach Compliance. Today approximately every other manufacturer has shifted base to machine-pressed agarbatti (Incense) due to shortage/non-availability of hand rollers but M/s Shrinivas Sugandhalaya LLP has believed in itself & retained women hand rollers for the last 3 generations who have been with the company & are spearheading in hand rolling of agarbatties (Incense) without compromise in its manufacturing/ hand-rolling facilities at Mumbai & Satyam Sugandhalaya, Bangalore employing nearly 1000 workforce with a manufacturing capacity of approximately 2’000’000 sticks per day. The product name has become so famous over a period of time that it has become a generalized fragrance & now nearly all the other manufacturers carry Nagchampa in their product portfolio. A lovely oriental aroma that evokes warmth and nostalgic familiarity, this fragrance embodies all the richness of tradition infused into an agarbatti (incense). It is an exotic blend of florals and spices from India. Satya Sai Baba Nagchampa is a symbol of traditionally hand-rolled masala agarbatti (Incense) made with the finest organic ingredients. “‘ Satya Sai Baba Nagchampa“‘ was the brain child of Shri K N Satyam Setty, created in 1964 which has since then revolutionized the agarbatti (Incense) industry. It was a modest beginning & almost a one-man show from his small residential premises in Bhatwadi, Ghatkopar, Mumbai, Maharashtra, India. M/s Shrinivas Sugandhalaya started manufacturing agarbatties (Incense) in 1964 by the late founder Shri K N Satyam Setty along with his wife- Kamala Setty. ![]()
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